Strategic Pillars of
Ganar Sirviendo Foundation
At Ganar Sirviendo, we work to create holistic and sustainable impact. Our mission is built on four strategic pillars that guide every action and program: health, education, environment, and inclusion. Together, these pillars reflect our conviction that sport and service are true drivers of social transformation.
Our main lines of action and most relevant activities include:
Volunteering
Volunteering is a living expression of solidarity and commitment to the causes we support. Our volunteers are the driving force behind every initiative, contributing their time, talent, and passion to generate a positive and lasting impact in the communities.
Refuerzo de
(Heart MVP)
Each year, across our football teams, we select a child or young person who, despite living with a disability or facing a situation of vulnerability, inspires us through their strength, resilience, and determination.
Making Dreams
Come True
Through football, we create unique experiences that allow children and young people to fulfill their dreams—meeting their idols, experiencing a professional match environment, and feeling part of the team.
Donations
Each year, we promote fundraising and donation campaigns—both financial and in-kind—to support social assistance causes and institutions in the communities where we operate.
Support for
external initiaves
Aware of our reach and influence, we invest and share resources by building strategic alliances and promoting projects with organizations and companies that share our Ganar Sirviendo culture.
Awareness and promotion of
social causes
Through our channels and initiatives, we give visibility to social causes related to health, inclusion, equality, and community well-being.
Based on the Sustainable Development Goals (SDGs), our strategic pillars have a direct impact on several of them.
The SDGs are a global agenda of the United Nations, made up of 17 goals aimed at eradicating poverty, protecting the planet, and ensuring well-being, equality, and sustainable development for all people by 2030.
Health
We promote initiatives that foster physical and emotional well-being, providing comprehensive support to people in vulnerable situations. Through sport, prevention, and community care, we contribute to improving their quality of life and strengthening healthy habits.
SDGs impacted through this pillar:
Environment
We promote a culture of respect and care for the environment through awareness-raising actions and sustainable practices that contribute to more conscious and responsible communities.
SDGs impacted through this pillar:
Education
We believe in education as a driver of social transformation. We develop inclusive projects that strengthen skills, values, and leadership, creating real opportunities for children, youth, and adults.
SDGs impacted through this pillar:
Inclusion
We work to build safe, diverse, and accessible spaces where everyone has equal opportunities for participation and development, strengthening social bonds and a sense of belonging.
SDGs impacted through this pillar:
